King Living reimagine 1970s sofa, proving it really is timeless

King Living have unveiled the 1977 Sofa – a modern reimagining of their inaugural and much loved sofa, The Award, which made its debut in 1977.

The 1977 Sofa fuses classic design elements with innovative craftsmanship and elegant silhouettes, paying homage to the refined simplicity of its past while embracing the trends and advancements of the present. Spanning over four decades, the 1977 Sofa is a true embodiment of timeless design, thoughtfully crafted to enrich your sensory experience through a masterful combination of exceptional materials and structural composition.

“At King Living, we are continuously advancing and evolving,” shares founder David King. “The 1977 is a testament to our history-making design. Through our long lasting, deep relationships with our customers and our extensive understanding of the changing landscape, the 1977 is a showcase of our commitment to innovation and our strength in Australian design.”

He added: “When we first launched the inaugural sofa, we could have never imagined that so many years on, it would still have the same design relevance it did nearly 50 years ago.”

Presenting organic contours and gentle curves, the sofa is developed with graduated comfort layers made from varying densities of CFC-free high-resilience foams and fibres, while the seating offers endless support and unrivalled comfort.

Designed for flexible living, modularity is at the core of the design. Modules can be combined and rearranged into endless configurations, adapting to evolving lifestyles and space requirements. The King Living patented connecting system allows users to combine modules seamlessly and securely.

Starting at $1,990 for a three-module package, the sofa modules will be available in two exclusive fabric collections developed exclusively for 1977. Tailored covers can be easily removed and machine washed at home for convenience or replaced for a fresh, seasonal look, offering limitless customisation options and minimising waste in the process.

Engineered for longevity, the 1977 Sofa features a strong recyclable steel frame and a steel suspension system that extends the lifespan of its components. This works harmoniously with the Postureflex® Seating System, providing ultimate support and durability. Backed by the King 25-Year Steel Frame Warranty, the sofa is a testament to the brand’s unwavering commitment to quality craftsmanship and Australian design excellence.

The 1977 is designed, manufactured and sold exclusively by King Living.


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